product development


product development
/ˌprɒdʌkt dɪ'veləpmənt/ noun
the process of improving an existing product line to meet the needs of the market

Dictionary of banking and finance. 2015.

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  • Product development —    Product development is the process of producing product from concept to creation. While the term product development refers to the procedure that retailers adhere to in creating product or private label merchandise, the process is somewhat the …   Historical Dictionary of the Fashion Industry

  • product development — A strategy for company growth that relies on offering modified or new products to market segments currently being served. See product market strategy See also new product development …   Big dictionary of business and management

  • product development — /ˌprɒdʌkt dɪ veləpmənt/ noun the process of improving an existing product line to meet the needs of the market. ⇒ new product development …   Marketing dictionary in english

  • product development — noun improving an existing product or developing new kinds of products • Hypernyms: ↑development …   Useful english dictionary

  • product development process — UK US noun [C] MARKETING, PRODUCTION ► PRODUCT DEVELOPMENT CYCLE(Cf. ↑product development cycle) …   Financial and business terms

  • product development cycle — UK US noun [C] (also product development process) MARKETING, PRODUCTION ► the various stages that a new or improved product or service goes through from design, through developing, testing, and marketing it …   Financial and business terms

  • Product Development and Management Association — This article refers to a non profit organization. For other meanings, see PDMA. The Product Development and Management Asssociation, or PDMA, is a non profit professional society that organizes and publishes information about the development of… …   Wikipedia

  • Product development manager —    The product development manager oversees the development of products from conceptual stages to market introduction. He oversees product development, explores opportunities for product extensions, works with the sales force and key customers,… …   Historical Dictionary of the Fashion Industry

  • product development manager — konstruktorių skyriaus vadovas statusas T sritis profesijos apibrėžtis Asmuo, vadovaujantis skyriui, kuriame sukuriami nauji gaminiai arba produktai. atitikmenys: angl. product development manager pranc. chef de développement de produit, m; chef… …   Lithuanian dictionary (lietuvių žodynas)